Creating a Brand Style Guide

Are you a brand manager, business owner, or graphic designer who works with clients brands? This course, Creating A Brand Style Guide, will help you gain a better understanding of branding and the elements that go into creating your brand style guide. Effective branding will be the first thing you learn. Next, you will learn how to establish consistent brand colors across media and communicate your logo. Finally, you will define your brand typography. You'll also learn how to use video and photography in your brand and how to distribute your brand style guides. This course will give you a greater understanding of the various elements of brand communication, how to identify the desired interactions and the best uses of each element, as well as strategies to establish clear rules that ensure consistency in brand element usage. Adobe InDesign CC is required.