Adobe Target Automated Personalization

Millions of people visit mobile and web sites every day. Every person is different and has different interests. Each person will engage and buy differently. This course, Adobe Target Automated Personalization will teach you how to create personalized and optimized experiences. You'll start by understanding and using automated personalization. Next, you will learn how to interpret and read the reports you create for AP tests. The final part of the course will teach you how to implement automated personalization within your marketing organization. This course will teach you how to analyze thousands of visitor variables and create personalized experiences for your website visitors. Adobe Target is required.