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Copywriting for Conversions: How to Write Persuasive Content

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Course Features

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Duration

3 hours

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Delivery Method

Online

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Available on

Limited Access

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Accessibility

Mobile, Desktop, Laptop

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Language

English

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Subtitles

English

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Level

Beginner

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Teaching Type

Self Paced

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Video Content

3 hours

Course Description

Learn how to make your website content, blog posts, or social media pages stand out from the competition for all the right reasons by writing attention-grabbing and persuasive content using conversion copywriter. The online world is crowded with entrepreneurs looking for a way to start a new venture, or to grow an existing one. To succeed, we need to understand how to use words effectively. Many website owners spend hours and hours on the design of their site but fail to understand that even the most attractive website design in the world will not convert visitors into buyers. Sure, design matters, but people buy mostly as a result of what is being said and how you say it. In other words, what is written? This persuasive content writing course explains what copywriting is, and how to use it to relate to the reader, to paint pictures in the reader's mind, and lead the reader towards taking the desired action. The desired action could be a purchase, it could be subscribing to an email list, it could be filling in a form, or it could simply be clicking a link. Whatever your goals are. Whether it's more sales, more subscribers, or more appointments, using the right words can make a huge difference to your results.  

Course Overview

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Skills You Will Gain

What You Will Learn

Discuss the use of e-Commerce product descriptions that convert into sales

Discuss the value creating original selling propositions

Discuss the value of crafting powerful pre-selling content for affiliate offers

Explain how to develop high-converting lead generation pages

Explain how to write headlines that grab attention

Outline how to create content that converts more readers into buyers

Outline how to write persuasive product or service reviews

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