Gamification Master Class with Gabe Zichermann

How can game mechanics, game design and game design help you deliver a memorable, sticky, and viral experience for your customers? This video will show you how to use gamification, the secret ingredient behind the success of Foursquare and Nike+, Groupon, as well as many other websites and mobile apps.

Gabe Zichermann, a Gamification expert, demonstrates the design strategy for integrating game mechanics in any type of consumer-facing experience. This can be complicated because there are so many technical and process options. Gabe outlines a series clear steps for developers, producers, product managers, and others who want their websites delivering powerful consumer engagement and viral growth.

These are the key takeaways:

Bonus Material

You will receive access to a series exclusive videos from thought leaders in the field of gamification by completing a set of brief challenges. GamificationU.com is the best place to get access to the video after you have ordered it.