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Managerial Economics and Business Analysis Specialization

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Course Features

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Duration

7 months

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Delivery Method

Online

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Available on

Limited Access

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Accessibility

Desktop, Laptop

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Language

English

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Subtitles

English

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Level

Beginner

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Effort

5 hours per week

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Teaching Type

Self Paced

Course Description

Managers and leaders must understand the economic and market conditions in order to manage and run a business effectively. This specialization will give you a solid understanding about the operation of markets as well as the macro-economic environment through real-world examples. This specialization will allow you to identify economic factors at the country and firm level that can impact business decisions. You'll also be able to use statistical tools to create an analytical framework and apply economic theory to analyze trends and business environment to make informed business decisions. You will analyze a real business situation and examine its global economic environment. This is your capstone project. The final project will include a business plan using economic theory and statistical tools to analyze the macroeconomic and microeconomic environments in which the company is operating. This specialization is available as part of the Gies College of Business' online programs including the iMBA or iMSM. Find out more about these programs, and how Coursera can be used if you are accepted into a degree program.

Course Overview

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Virtual Labs

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International Faculty

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Post Course Interactions

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Instructor-Moderated Discussions

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Case Studies, Captstone Projects

Skills You Will Gain

What You Will Learn

Assess market characteristics and firm level behaviors as frameworks for making business decisions

Create a business plan that requires the application of data analysis tools and interpretations of statistical findings

Explore asymmetries and externalities as forms of market failure and as best practices for equilibrium outcomes within market structures

Analyze macroeconomic and microeconomic variables at the firm and country levels

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