Vice President (VP), Sales & Marketing

Vice presidents of marketing and sales have three primary tasks: finding leads for their business, closing sales, and making sure that subordinates are closing sales. Vice presidents of marketing and sales must seek out potential customers and contact them; to close their own sales, they must be persistent and use methods such as follow-up calls and emails to customers. To ensure that subordinate salespeople are doing their job they need to be, the vice president of marketing must monitor sales and procedures.The vice president of marketing and sales needs to be well versed with their product, distribution, prices, and any other potentially relevant details that a customer may need to know. Just as much as vice presidents of marketing and sales need to close their sales, they need to be good leaders and supervisors, regularly checking performance and communicating any problems with salespeople.Vice presidents of marketing and sales typically need a bachelor’s or master’s degree in business or a similar field. They also need extensive experience in sales and marketing.

As a Vice President VP, Sales & Marketing with 6-9 years of experience in the AE, your main responsibilities include:

• Develop and execute strategic sales and marketing plans to achieve revenue and growth targets.This involves creating and implementing effective strategies to drive sales and market penetration, ultimately leading to increased revenue and business growth.
• Lead and manage a high-performing sales and marketing team.You will be responsible for building and leading a team of sales and marketing professionals, providing guidance, coaching, and support to maximize their performance and achieve departmental objectives.
• Identify and pursue new business opportunities and partnerships.This involves actively seeking out potential business opportunities, establishing and nurturing relationships with key stakeholders, and negotiating partnerships to expand the company's market reach and customer base.
• Monitor market trends, competitor activities, and customer feedback to inform business strategies.

The role of Vice President VP, Sales & Marketing is crucial in driving business growth and achieving sales targets. With 6-9 years of experience in the field, professionals can explore alternative roles that leverage their expertise. Here are four options to consider:

• Chief Revenue Officer CRO: A strategic leadership position responsible for maximizing revenue across all sales and marketing channels.
• Business Development Director: A role focused on identifying new business opportunities, building strategic partnerships, and expanding market presence.
• Product Marketing Manager: A position that involves developing and executing marketing strategies for specific products or product lines.
• Sales Operations Manager: A role that supports the sales team by managing sales processes, analyzing data, and implementing sales enablement initiatives.

According to Google, the projected growth of the Vice President (VP), Sales & Marketing role in the United Arab Emirates market is promising. Over the past 10 years, this job role has experienced a steady increase in demand due to the growing importance of sales and marketing strategies in the competitive business landscape of the UAE. With the country's focus on diversification and economic development, the need for skilled professionals in this position is expected to further escalate. Consequently, in the future, numerous employment opportunities are anticipated to be available for individuals seeking to pursue a career as a VP of Sales & Marketing in the UAE.