Professional Certificate in Digital Marketing

The dominant tool in the marketers’, toolboxes is digital marketing. Although mass communication and “out-of-home– marketing still make up a significant portion of a company's marketing budget, digital marketing is growing quickly. Digital marketing offers the possibility to track every dollar spent and the ROI. It is crucial that digital marketing experts have both solid marketing and creative skills as well as data analysis skills.

This program will equip you with the necessary skills and tools to help your company drive growth. The program will teach you the most important marketing skills, such as omni-channel marketing and marketing analytics.

The University of Maryland's Professional Certificate in Digital Marketing was designed by world-renowned marketing professors. Maryland Smith is home to some of most respected marketing researchers and teachers around the globe. It equips you with the digital marketing skills that you need to capitalize on the rapidly changing marketing industry and its explosive growth. Marketers today face a gap in digital skills. A Professional Certificate from Maryland Smith will prepare you for the future.