Description

A digital project manager is the primary driver behind an organization's digitally based initiatives.Like all project managers, the digital project manager is involved early in the life cycle of a project, helping to establish parameters and requirements. After developing requirements and specifications, the digital project manager must then take the project and divide it into tasks or pieces to be completed by different teams; this includes delegating and explaining the required task and the project as a whole to each team. While each team works on their tasks, the digital project manager continues to monitor progress, ensuring that benchmarks are met by certain deadlines.Once the individual project pieces are completed, the digital project manager oversees the integration of the pieces into the completed project. They then manage testing to ensure the project meets needed specifications and relevant quality standards. Finally, the digital project manager oversees the delivery of the product to the client and deals with any additional issues that arise after release.Digital project managers must be organized communicators with a talent for problem solving. Due to the technical nature of the work, a bachelor's degree in a relevant field (which may differ depending on the nature of the digital products) is generally required.

Roles & Responsibilities

As a Digital Project Manager with 3-6 years of experience in Australia, your main responsibilities include:

  • Oversee the planning, execution, and delivery of digital projects, ensuring they are completed on time and within budget. Coordinate with cross-functional teams to define project objectives, scope, and deliverables. Monitor project progress, identify risks, and implement mitigation strategies.
  • Manage client relationships, serving as the main point of contact for project updates and addressing any concerns or issues that arise. Conduct regular meetings with clients to review project status, obtain feedback, and manage expectations.
  • Collaborate with internal teams, such as designers, developers, and marketers, to ensure effective project collaboration and seamless delivery. Facilitate communication and coordination between team members, ensuring clarity of project requirements and timelines.
  • Analyze project performance and provide insights and recommendations for process improvements and optimization.

Qualifications & Work Experience

For a Digital Project Manager, the following qualifications are required:

  • Proven experience in managing and delivering digital projects, including website development, mobile applications, and online marketing campaigns.
  • Strong knowledge of digital technologies, tools, and trends to effectively plan and execute projects, ensuring they align with business goals and objectives.
  • Excellent communication and stakeholder management skills to collaborate with cross-functional teams, clients, and third-party vendors, ensuring project requirements are understood and delivered accordingly.
  • Exceptional problem-solving abilities to identify and resolve project-related issues, risks, and challenges, ensuring successful project delivery within defined timelines and budgets.

Essential Skills For Digital Project Manager

1

Program or Project Management

2

Client Interaction

3

Agile Software Development

Skills That Affect Digital Project Manager Salaries

Different skills can affect your salary. Below are the most popular skills and their effect on salary.

Program or Project Management

2%

Client Interaction

5%

Agile Software Development

1%

Career Prospects

The role of a Digital Project Manager is crucial in overseeing digital projects and ensuring their successful execution. With 3-6 years of work experience in Australia, professionals in this field can explore various alternative roles. Here are four options to consider:

  • UX/UI Designer: A role focused on creating user-friendly and visually appealing digital interfaces, ensuring a seamless user experience.
  • Agile Scrum Master: A position responsible for implementing Agile methodologies, facilitating effective teamwork, and ensuring project delivery within timelines.
  • Digital Marketing Manager: A role involving strategizing and executing digital marketing campaigns, optimizing online presence, and driving customer engagement.
  • E-commerce Manager: A position focused on managing online sales platforms, optimizing user experience, and driving revenue growth through e-commerce channels.

How to Learn

According to the latest data from Google, the job role of a Digital Project Manager in Australia is expected to witness significant growth in the market. Over the past 10 years, there has been a steady increase in demand for professionals in this field. With the rapid advancements in digital technology, the need for skilled project managers in the digital sector is projected to keep rising in the coming years. This growth is expected to result in a greater number of job opportunities being available in the future, making it an attractive career choice in Australia.