Account managers are responsible for managing relationships with specific customers for their organization, including completing sales. These managers must have a thorough knowledge of their organization's products and services and need to be able to make targeted pitches for current and future clients. While account managers frequently work full time in an office setting, they may travel to conduct meetings and demonstrations for clients. In addition to staying up to date on their organization's offerings, account managers must also stay up to date on innovations and trends in their field and how they might affect clients' operations and needs. Account managers are often required to coach, mentor and or or train new hires or more junior employees as well. These managers must follow procedures and guidelines established by their organization at all times.
A bachelor's degrees in business, communications, finance, marketing, economics or another relevant field is usually required for this position. Since they have direct contact with clients, customer service experience and the ability to communicate well are needed as well. Account managers must be proficient with basic computer programs and be able to effectively make presentations to individuals and groups. Knowledge of a second language is often preferred as well.