Description

Technical sales support specialists are often the first points of contact with new clients. They are expected to answer all questions or concerns a client may have while working to increase the client's loyalty to the product or brand. Individuals in this position should be able to follow the entire customer experience from first contact to follow-up; improving upon product presentation and attractiveness to the customer is also important.Technical sales support specialists generally have an on-site office while sometimes traveling to meet clients or to other particular locations; travel may be part of the specialist's job as well. The specialist's work hours vary depending on the needs of their employer and may include overtime.At least a bachelor's degree in sales or marketing is generally required for this position. A strong sales background with an emphasis on customer service is required for this position. Prior sales experience in which the specialist consistently met or exceeded quotas is highly desired, as is knowledge of the particular product or brand. Excellent knowledge of both the product and customer base is essential to complete sales while monitoring for potential up-sale opportunities. Those in this position must have customer service skills and the ability to work independently with minimal supervision.

Roles & Responsibilities

As a Technical Sales Support Specialist with 0-3 years of experience in Canada, your main responsibilities include:

  • Provide technical expertise and support during the sales process, assisting customers with product inquiries, demonstrations, and troubleshooting.
  • Collaborate with the sales team to develop sales strategies and identify opportunities for upselling or cross-selling.
  • Prepare and deliver product presentations and demonstrations to potential customers, showcasing the features and benefits of the product.
  • Coordinate with internal teams such as engineering, marketing, and customer support to ensure smooth communication and resolution of customer issues.

Qualifications & Work Experience

For a Technical Sales Support Specialist, the following qualifications are required:

  • The candidate must possess a strong understanding of the technical aspects of the products or services being sold. This includes knowledge of software, hardware, and other relevant technologies. They should be able to provide technical support to customers and assist in troubleshooting technical issues.
  • Effective communication is essential in this role. The candidate should be able to clearly and confidently articulate complex technical concepts to both technical and non-technical individuals. They must also possess excellent listening skills to understand customer needs and provide appropriate solutions.
  • The candidate should have a customer-centric approach, with the ability to build and maintain strong relationships with clients. They must understand customer requirements, provide product demonstrations or presentations, and offer customized solutions to meet specific client needs.
  • The candidate should have a solid understanding of sales principles and strategies.

Essential Skills For Technical Sales Support Specialist

1

Support Management

2

Sales Strategy

3

Sales & Management

Skills That Affect Technical Sales Support Specialist Salaries

Different skills can affect your salary. Below are the most popular skills and their effect on salary.

Sales Technique

14%

Product Life Cycle

7%

Career Prospects

The role of a Technical Sales Support Specialist is essential in providing technical expertise and support to the sales team. For individuals with 0-3 years of experience in Canada, there are several alternative roles to consider. Here are four options to explore:

  • Sales Engineer: A role that combines technical knowledge with sales skills to provide pre-sales support, demonstrate product capabilities, and address customer concerns.
  • Customer Success Manager: A position focused on building and maintaining strong customer relationships, ensuring customer satisfaction, and driving product adoption.
  • Product Specialist: A role that involves in-depth knowledge of a specific product or technology, providing technical guidance to customers and internal teams.
  • Business Development Representative: A position focused on generating leads, prospecting new clients, and nurturing relationships to drive sales growth.

How to Learn

The role of Technical Sales Support Specialist in Canada is projected to experience significant growth in the market. According to a 10-year analysis, there is a strong upward trend in employment opportunities for this position. With an increasing demand for technical sales expertise, the job prospects for Technical Sales Support Specialists are expected to be highly favorable in the coming years. Google data indicates that this role is witnessing a rapid expansion in various industries, such as technology, pharmaceuticals, and manufacturing, offering numerous opportunities for professionals in Canada.