My second class in my class series Designing a Brand Identity: Write a Clear Creative Brief is the second. I'm breaking down my brand development process into smaller but more detailed chunks. This class is a continuation of my class on asking the right questions and diving into Creative Briefs. You will learn in 7 lessons, which take less than 35 minutes.
You will learn in 7 lessons, which take less than 35 minutes.
- How to use a Creative Brief when working with clients
- Essential Creative Brief content
- Strategies for content development
Designers should be able to write creative briefs. Briefs allow for better communication with clients and help to organize and streamline the design process. This class will give you a detailed overview on the design thinking that I use to create briefs. It is a process I have refined over 13 years of experience in the field. You will be able to use Creative Briefs in your own client projects. This will ensure that the design process runs smoothly, no matter what project you are working on or with whom you are working.
You will leave class knowing how to incorporate Creative Briefs into client projects. This will ensure that the design process runs smoothly, no matter what project you are working on or with whom you are working.
