Description

General managers of retail are accountable for the management of their retail stores. They oversee everything from assessing inventory to the discipline and training of employees, to deciding what products to put on the shelves. They ensure that the store is running smoothly and that customers are happy and that their subordinates are efficient. General managers are able to be in various settings; they could be in an office or on the floor of a retail store or in the warehouse. They are also responsible for deciding, training, and the staff members they coach.

A retail general manager should have experience in a range of managerial responsibilities. They must be able to lift light weights and be capable of standing in their shoes or sit at a desk for extended durations of time. Leadership skills for teams are essential for this job and also honesty and accountability. The most crucial requirement typically is management experience, but an undergraduate degree could be required. The most important thing a general manager has to have has to be experience within the management field. Experience with computers and computer skills are required, since general managers may have to use a range of programs, and perform certain data entry.

Roles & Responsibilities

As a Retail General Manager with 3-6 years of experience in India, you are expected to have a diverse set of responsibilities. Here are some of the main duties you would be charged with:

  • You are tasked with driving sales and increasing profits by developing and implementing strategies that will improve customer experience, optimize costs, and increase conversion rates.
  • You are responsible for the effective management of store operations including inventory management, merchandising, staffing, and customer service.
  • You will lead, mentor and manage a team, hiring associates ensuring they are all trained, motivated, and delivering high customer service levels. Performance reviews and making necessary decisions for employee development are also your responsibility.
  • As a GM, you play a crucial role in developing and maintaining vendor and partner relationships. You will work closely with marketing and business development teams to develop and execute on effective strategies to acquire new customers and increase customer retention.

Qualifications & Work Experience

Major educational qualifications required for Retail General Manager (GM) are:

  • General managers of retail are usually required to possess at minimum a high school diploma or equivalent.
  • Employers may prefer applicants with an associate's or bachelor's degree in retail, business, or another related area.
  • If you have an education in retail or business, you can expect to master the fundamentals of business, such as accounting, finance, marketing, and management, as well as economics.

Essential Skills For Retail General Manager (GM)

1

Office 365

2

Sales Technique

3

Retail Sales

4

Retail Inventory Management

Career Prospects

Here are four alternative roles for a retail general manager with 3-6 years of work experience in India:

  • Sales Manager: As a sales manager, you would leverage your experience in customer service, staff leadership, and sales to manage and motivate your team of sales representatives, drive sales growth, and meet revenue targets.
  • Business Development Manager: As a business development manager, you would use your knowledge of the retail industry to identify new business opportunities, develop relationships with potential clients, and build partnerships to drive growth and revenue.
  • Marketing Manager: As a marketing manager, you would use your expertise in market research, consumer behavior, and advertising to create and oversee marketing campaigns, develop and implement marketing strategies, and drive brand awareness and market share.
  • Operations Manager: As an operations manager, you would use your knowledge of logistics, supply chain management, and inventory control to manage the day-to-day operations of the retail business, optimize efficiency, and ensure that the business runs smoothly and profitability.

How to Learn

The growth of the Retail General Manager (GM) role in India is projected to be positive, with an increase in demand for skilled professionals in the retail industry. According to a report by CareerOneStop, the employment opportunities for Retail GMs will grow by 8% in the next ten years. The Indian retail industry is expected to reach $1.3 trillion by 2025, which will further boost the demand for Retail GMs. As per Google Trends, there has been a steady increase in searches for this position in the past few years. With the increasing focus on customer experience and digital transformation in retail, the role of Retail GM is expected to be crucial in the future.