Description

A sales manager in an area is responsible for various administrative or departmental responsibilities. They manage the sales team, establish long-term and short-term goals for the sales division and work with other departments, and organize meetings. A sales manager in the area also records and communicates sales information, studies sales and industry trends and interacts with the board members.

A sales manager in the area typically requires at minimum an undergraduate degree in sales or business however having a degree in these specific areas isn't necessary. It is essential for an area sales manager to guide the sales team in meeting or exceed sales targets, therefore communication leadership, goal-setting, and leadership abilities are essential. A sales manager in the area should be proficient in their area's or company's technical terminology. The ability to execute damage control while minimizing conflicts, loss and confusion is a important skill needed by the area manager.

The hours of work vary from normal 40-hour work weeks to plans that include significant overtime. The majority of work is done in a workplace that is indoor.

Roles & Responsibilities

As an Area Sales Manager with 6-9 years of experience in India, your primary responsibilities include:

  • Achieve or exceed sales targets by implementing effective strategies, managing a team of sales representatives, and monitoring market trends.
  • Develop and execute plans to maximize sales within assigned territories, identify new business opportunities, and establish strong relationships with key clients.
  • Train, motivate, and mentor the sales team to enhance their skills, improve sales techniques, and ensure consistent performance.
  • Conduct market research, analyze competitor activities, and gather customer feedback to identify market trends, customer needs, and potential business opportunities.

Qualifications & Work Experience

Major educational qualifications required for Area Sales Manager are:

  • A bachelor's degree in marketing or communications, business management, or a related field is preferred.
  • Prior experience as a salesperson, with specific sales experience in a particular sector, is preferred.
  • A demonstrated track record of successfully achieving sales targets.
  • Proficient in all Microsoft Office applications.

Essential Skills For Area Sales Manager

1

Sales

2

Sales Strategy

3

Leadership Management

4

Business Development

5

Marketing Management

6

Management Accounting

Skills That Affect Area Sales Manager Salaries

Different skills can affect your salary. Below are the most popular skills and their effect on salary.

Sales

50%

Sales Strategy

49%

Leadership Management

44%

Management Accounting

76%

People Management

23%

Product Marketing

27%

Career Prospects

Some Alternative job roles available for Area Sales Manager are:

  • Senior Area Manager: Oversees and manages multiple teams or branches within a specific geographic region.
  • Team Lead Area Manager: Leads and supervises a team of area managers responsible for different regions.
  • Senior Lead Area Manager: Holds a senior leadership position, responsible for guiding and directing area managers.
  • Associate Director of Sales: Assists and supports the sales director in strategizing and achieving sales goals.
  • Director of Sales: Heads the sales department, responsible for driving revenue and achieving sales targets.
  • Vice President of Sales: Holds a high-ranking position overseeing the sales function and its strategies.
  • Senior Vice President of Sales: Holds a senior executive role, leading and guiding the entire sales organization.

How to Learn

The role of an Area Sales Manager in India is projected to experience significant growth in the market. According to a 10-year analysis, the job role has seen a steady increase in demand. Employment opportunities for Area Sales Managers are expected to rise due to the growing economy and expanding industries in India. With improved market conditions and the rise of e-commerce, the need for skilled professionals in sales management is set to increase. Google data highlights the potential for numerous job openings in the future, making this role an excellent career choice for individuals seeking growth and opportunities in the Indian market.