Description

The territory manager is responsible for the specific region (or the territory) for a company and serves as a link between the headquarters of the company and the company's presence within their area. The territory sales manager's main responsibility is to boost sales within their region. However, the territory sales manager also has the responsibility of creating potential business partnerships, making sure that the needs of customers are met and making sure that the presence of the company within their area is in line with the expectations and standards of the company. A territory manager also ensures that the headquarters of the company is kept informed about their area of responsibility through presentation and reports. Based on how big the business, their territory manager could also be required to recruit and dismiss new employees, and also ensure that the new employees are properly trained.

Since the territory sales manager typically supervises a large number of employees within the area they are assigned which means a lot of travel is necessary. when it comes to travel time, sales managers usually are employed for more than 40 hours per week and could be available for emergency situations. Since a large portion of the time of a territory sales manager is spent travelling throughout their region the work environment can differ greatly.

A college degree is typically not required to be an area sales director. Experience in sales and management is usually considered much more valuable than formal education. Three or five years' experience in sales management are typically needed.

Roles & Responsibilities

As a Territory Sales Manager with 6-9 years of experience in the United Kingdom, your main responsibilities include:

  • Develop and execute sales strategies to achieve territory targets, ensuring consistent growth and market penetration. Create and implement effective sales strategies to meet territory objectives, ensuring continuous growth and market expansion.
  • Build and maintain strong relationships with key clients, identifying and analyzing their needs to provide tailored solutions. Foster and sustain valuable relationships with important clients, understanding their requirements and offering customized solutions.
  • Lead and manage a team of sales representatives, providing guidance, training, and support to enhance performance. Take charge of a sales team, offering guidance, training, and assistance to boost their productivity and effectiveness.
  • Conduct market research and analysis to identify new business opportunities and stay updated on industry trends.

Qualifications & Work Experience

For a Territory Sales Manager job role, the following qualifications are required:

  • Candidates should have a track record of successfully meeting or exceeding sales targets. They should possess exceptional negotiation and closing skills to drive sales growth in their assigned territory.
  • Territory Sales Managers must be effective communicators and relationship builders. They should be able to establish rapport with clients, understand their needs, and effectively present product/ service offerings to drive sales.
  • As Territory Sales Managers handle multiple accounts and responsibilities, they need to be highly organized. They should prioritize tasks, manage their time efficiently, and maintain accurate records of sales activities and customer information.
  • Successful Territory Sales Managers possess a strategic mindset and the ability to analyze market trends and customer preferences.

Essential Skills For Territory Sales Manager

1

Sales

2

Sales Strategy

3

Sales Technique

4

Management Accounting

Career Prospects

The role of Territory Sales Manager is crucial for driving sales and achieving revenue targets. With 6-9 years of experience in the United Kingdom, professionals in this field can explore various alternative roles. Here are following options to consider:

  • Key Account Manager: Oversee and nurture relationships with key clients, focusing on growing revenue and ensuring customer satisfaction.
  • Business Development Manager: Identify new market opportunities, cultivate partnerships, and develop strategies to expand the business.
  • Regional Sales Manager: Take charge of sales activities in a specific geographic area, managing a team and driving sales growth in the assigned region.
  • Channel Sales Manager: Collaborate with channel partners and distributors to maximize sales through indirect channels, implementing effective strategies to increase market share.

How to Learn

The Territory Sales Manager role in the United Kingdom is expected to experience significant growth in the market. Over the past 10 years, analysis indicates a steady increase in demand for this position. The role has become increasingly vital in driving sales and expanding customer reach. Considering these trends, it is projected that employment opportunities for Territory Sales Managers will continue to multiply in the future. With the evolving business landscape and the emphasis on effective sales strategies, this job role is poised for further expansion and advancement.