Description

General sales managers oversee the sales department at a company or business. Their duties often include hiring and training sales employees, working with the sales team to ensure they meet goals and targets, compiling data from the sales team to present to upper management, and ensuring that the company is bringing in enough revenue. Depending on the size of the business, a general sales manager may also be responsible for general marketing duties, such as strategic planning or developing effective sales approaches.

A general sales manager position does not usually require a specifc education level. However, a high school diploma or GED is highly recommended, and a bachelor’s degree in a field such as business may be beneficial. A general sales manager will frequently need at least five years of relevant sales experience and a track record of meeting/exceeding their sales goals. Leadership and management skills are also important.

A general sales manager often work more than 40 hours a week and regularly communicate with upper management at the company. A general sales manager commonly acts as a liaison from the sales department to other departments at the company.

Roles & Responsibilities

As a General Sales Manager with 6-9 years of experience in Singapore, your main responsibilities include:

  • Developing and implementing sales strategies to achieve revenue targets, including identifying market opportunities and implementing effective sales tactics. This involves analyzing market trends, identifying target customers, and devising sales plans to maximize revenue.
  • Managing and leading a sales team, providing guidance, training, and motivation to achieve sales objectives. You are responsible for hiring and training sales staff, setting performance targets, and monitoring their progress.
  • Building and maintaining relationships with key clients, negotiating contracts, and ensuring customer satisfaction. You are the primary point of contact for key clients, and you establish and maintain strong relationships to nurture long-term partnerships.
  • Analyzing sales data and market research to identify areas of improvement, making strategic recommendations to increase sales performance.

Qualifications & Work Experience

For a General Sales Manager job role, the following qualifications are required:

  • Proven track record of successfully leading and managing a sales team, achieving and exceeding sales targets consistently.
  • Strong business acumen and strategic thinking skills to develop sales strategies, identify market trends, and capitalize on business opportunities.
  • Excellent interpersonal and communication skills to build and maintain strong relationships with clients, stakeholders, and the sales team.
  • Ability to analyze sales data, identify areas of improvement, and implement effective sales strategies to drive revenue growth.

Essential Skills For General Sales Manager

1

Sales & Management

2

Leadership

3

Customer Relations

Skills That Affect General Sales Manager Salaries

Different skills can affect your salary. Below are the most popular skills and their effect on salary.

Sales & Management

9%

Leadership

13%

Customer Relations

28%

Career Prospects

The role of a General Sales Manager is crucial in driving sales and achieving targets. For individuals with 6-9 years of experience in Singapore's sales industry, there are several alternative roles worth exploring. Here are following options to consider:

  • Business Development Manager: A position that focuses on identifying new business opportunities, building partnerships, and expanding the customer base.
  • Key Account Manager: A role that entails managing and nurturing relationships with key clients, ensuring their satisfaction and maximizing revenue.
  • Regional Sales Manager: A position responsible for overseeing sales operations in a specific region, setting targets, and leading a sales team.
  • Channel Sales Manager: A role that involves managing relationships with distribution channels, such as wholesalers and retailers, to ensure effective product placement and maximize sales opportunities.

How to Learn

The projected growth of the General Sales Manager role in Singapore's market appears promising. Over the past 10 years, this position has witnessed substantial expansion, with a consistently increasing demand. As per recent data, the job market has shown positive trends, indicating a steady rise in employment opportunities for General Sales Managers in the future. Based on various sources, it is expected that the number of opportunities in this field will continue to grow significantly, making it an ideal career choice for individuals looking to pursue a managerial role in sales.