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Salesforce Marketing Cloud Developer

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Total Duration
9 Hours

Salesforce Marketing Cloud is an enterprise-grade digital marketing platform that includes a comprehensive API for platform integration, SQL support for data transformation and segmentation, and scripting languages for content personalization.

Courses in this Learning Path
1
Using the REST API in Salesforce Marketing Cloud
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Duration : 55 minutes
Price :₹1,499
Level :Intermediate
Learn Type :Certification
Using the REST API in Salesforce Marketing Cloud

Salesforce Marketing Cloud is the best marketing automation software to engage consumers at scale. It offers a wide range of APIs that developers have access to integrate with Marketing Cloud. This course will teach you how to use the Salesforce Marketing Cloud REST API and build sustainable and scalable integrations. Next, you will learn how to authenticate and make API calls. Next, you will …

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2
Developing Personalized Emails in Salesforce Marketing Cloud
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Duration : 0.39 hour
Price :₹1,499
Level :Beginner
Learn Type :Certification
Developing Personalized Emails in Salesforce Marketing Cloud

You can move from mass marketing to one to one communication with personalized emails. Your customers will receive the content that they desire, whenever they want it.

3
Advanced Personalization with AMPscript in Salesforce Marketing Cloud
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Duration : 45 minutes
Price :₹1,499
Level :Intermediate
Learn Type :Certification
Advanced Personalization with AMPscript in Salesforce Marketing Cloud

Personalization leads to higher open rates and click-through rates. This course, Advanced Personalization using AMPscript with Salesforce Marketing Cloud will give you a working knowledge about how to create AMPscript in Marketing Cloud. It will also allow you to develop advanced personalization use cases.You'll first explore advanced AMPscript and the types of personalization possible.Next, …

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4
SQL Fundamentals in Salesforce Marketing Cloud
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Duration : 0.5 hour
Price :₹1,499
Level :Beginner
Learn Type :Certification
SQL Fundamentals in Salesforce Marketing Cloud

Salesforce Marketing Cloud allows you to better understand your customers and personalize your brand experience. SQL knowledge is crucial for automating segmentation to ensure that you send the right message to the right people at the right time. This course SQL Fundamentals in Salesforce Marketing Cloud will teach you how to segment your data and create highly targeted subsets. You'll first …

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5
Creating Email Templates and Emails in Salesforce Marketing Cloud
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Duration : 0.27 hour
Price :₹1,499
Level :Beginner
Learn Type :Certification
Creating Email Templates and Emails in Salesforce Marketing Cloud

Salesforce Marketing Cloud can help you learn how to create and personalize emails that are effective.
This course, Creating Email Templates in Salesforce Marketing Cloud, will teach you the best practices for creating, editing, and distributing email templates using Salesforce Marketing Cloud Content Creator.

6
Using AMPscript in CloudPages in Salesforce Marketing Cloud
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Duration : 1.37 hour
Price :₹1,499
Level :Intermediate
Learn Type :Certification
Using AMPscript in CloudPages in Salesforce Marketing Cloud

CloudPages are easy to create. This course will teach you how to use AMPscript in CloudPages within Salesforce Marketing Cloud. You will first learn about CloudPages' AMPscript functions. Next, you'll learn common AMPscript functions for CMS versioning. You will also learn about error handling, how to add/update Salesforce data, and how to use dynamic content. This course will equip you with …

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7
Creating and Managing Salesforce Marketing Cloud Attribute Groups in Contact Builder
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Duration : 1 hour
Price :₹1,499
Level :Beginner
Learn Type :Certification
Creating and Managing Salesforce Marketing Cloud Attribute Groups in Contact Builder

Do not allow Salesforce marking to become too overwhelming. This course will show you how to create and manage Salesforce Marketing Cloud Attribute groups in Contact Builder. Attribute group allow you to go beyond a static data extension to your journey communication to create relationships that can be used for powerful journeys. You'll first learn about Salesforce Marketing Cloud contact …

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8
Creating Send Logs in Salesforce Marketing Cloud
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Duration : 45 minutes
Price :₹1,499
Level :Beginner
Learn Type :Certification
Creating Send Logs in Salesforce Marketing Cloud

This course, Creating Salesforce Marketing Cloud Send Logs, will teach you how to use send logs to respond to reporting briefs. You will first learn about sendlogs, including the available templates and supported send types. A template can be used to create a basic sendlog. Next, you'll learn about the fields available and how to add custom fields in your send logs to transmit additional data. …

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9
GDPR and Privacy Compliance in Salesforce Marketing Cloud
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Duration : 46 minutes
Price :₹1,499
Level :Intermediate
Learn Type :Certification
GDPR and Privacy Compliance in Salesforce Marketing Cloud

In 2018, the EU General Data Protection Regulation (GDPR), was implemented. It is the most stringent privacy and security law in existence. The GDPR allows individuals to ask for the deletion of their personal information - also known by the "right to be forgotten" or "right to be forgotten". You'll first learn about the laws and regulations that regulate Salesforce Marketing Cloud's use of …

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10
Creating Sophisticated Content Personalization Using AMPscript in Salesforce Marketing Cloud
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Duration : 75 minutes
Price :₹1,499
Level :Beginner
Learn Type :Certification
Creating Sophisticated Content Personalization Using AMPscript in Salesforce Marketing Cloud

This course, Creating sophisticated content personalization using AMPscript in Salesforce Marketing Cloud, will teach you how to create dynamic content in Salesforce Marketing Cloud. You'll first learn the basics of language syntax. Then, you will learn how to use functions that retrieve and format customer data. You'll also learn how to connect with other platforms and use advanced language …

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