A/B Testing in R

Name: A/B Testing in R
Rating: 5 (3 reviews)

DataCamp

(3)

$12

49% OFF

Visit Course

Course Features

Duration

4 hours

Delivery Method

Online

Available on

Limited Access

Accessibility

Mobile, Desktop, Laptop

Language

English

Subtitles

English

Level

Intermediate

Teaching Type

Self Paced

Video Content

4 hours

Course Description

This course will cover the basics of A/B Testing. Some advanced topics, such as sequential analysis and multivariate testing, will also be covered. The first dataset will include a generated example of an adoption site for cats. To see if the homepage image has an effect on conversion rates (how many people click on a button), we will change it. The course will be continued using another dataset that was generated from a hypothetical visualization site.

Course Overview

Virtual Labs

International Faculty

Case Based Learning

Post Course Interactions

Case Studies,Hands-On Training,Instructor-Moderated Discussions

Skills You Will Gain

Prerequisites/Requirements

Intermediate R

Foundations of Inference

Experimental Design in R

What You Will Learn

In this course, you will learn the foundations of A/B testing, including hypothesis testing, experimental design, and confounding variables

You will also be exposed to a couple more advanced topics, sequential analysis and multivariate testing. The first dataset will be a generated example of a cat adoption website

You will investigate if changing the homepage image affects conversion rates (the percentage of people who click a specific button)

Course Content

Expand all sections

Module 1: Chapter 1: Mini case study in A/B Testing

Module 2: Chapter 2: Mini case study in A/B Testing Part 2

Module 3: Chapter 3: Experimental Design in A/B Testing

Module 4: Chapter 4: Statistical Analyses in A/B Testing

Course Instructors

DataCamp Content Creator

Course Instructor

DataCamp offers interactive R, Python, Spreadsheets, SQL and shell courses. All on topics in data science, statistics, and machine learning. Learn from a team of expert teachers in the comfort of you...

Course Reviews

Average Rating Based on 3 reviews

5.0

100%

$12