Demystifying Business Models for New Entrepreneurs

This course is designed to teach entrepreneurs about the importance of a strong business model and how to create one. It covers the basics of business models and their role in making businesses successful. The course also provides various tools and techniques for creating a business plan. Students will have the opportunity to collaborate with others and share their business ideas and models. The course is ideal for anyone looking to start their own company or expand an existing one. It is taught by successful entrepreneurs and incorporates the latest research and examples. The instructor, Wiebke Reim, is an expert in entrepreneurship and innovation and conducts research in collaboration with industry. The course explores business models for product-service-systems, digitalization, and the circular economy. Before enrolling, prospective students can preview some of the course content. Overall, this course offers valuable insights and practical knowledge for developing a successful business model.