Information Technology
Star icon
Most Popular
Trending Arrow Icon
Trending
Hands on Training icon
Hands On Training
Star icon
Trending Arrow Icon
Hands on Training icon

Marketing Analytics: Predicting Customer Churn in Python

Course Cover

5

(3)

compare button icon

$12

$6

49% OFF

Visit Course

Visit Course

Course Features

icon

Duration

4 hours

icon

Delivery Method

Online

icon

Available on

Limited Access

icon

Accessibility

Mobile, Desktop, Laptop

icon

Language

English

icon

Subtitles

English

icon

Level

Intermediate

icon

Teaching Type

Self Paced

icon

Video Content

4 hours

Course Description

Churn is when customers end a business relationship or stop doing business with a company. This problem affects all industries, including telecommunications, cable TV and SaaS. Companies that can accurately predict churn are better equipped to keep customers happy and to stay ahead of their competition. This course will provide you with the guidance and tools to create customer churn models. You will learn how to analyze and visualize your data, create models, and communicate useful, actionable insights to stakeholders. This course will teach you how to use scikit-learn and pandas libraries for data analysis.

Course Overview

projects-img

Virtual Labs

projects-img

International Faculty

projects-img

Post Course Interactions

projects-img

Hands-On Training,Instructor-Moderated Discussions

Skills You Will Gain

Prerequisites/Requirements

check-card-img

Data Manipulation with pandas

What You Will Learn

check-card-img

Learn how to use Python to analyze customer churn and build a model to predict it

check-card-img

You’ll learn how to explore and visualize your data, prepare it for modeling, make predictions using machine learning, and communicate important, actionable insights to stakeholders

check-card-img

By the end of the course, you’ll become comfortable using the pandas library for data analysis and the scikit-learn library for machine learning

Course Instructors

Author Image

Mark Peterson

Senior Data Scientist at Alliance Data

Mark is a senior data scientist who holds degrees in Predictive Analytics, Agriculture Economics, and Animal Science. He has worked on a variety of big data and machine learning projects across the U...

Course Reviews

Average Rating Based on 3 reviews

5.0

100%

Course Cover

$12

$6

49% OFF

Visit Course

Visit Course