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Choice Modeling for Marketing in R

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Course Report - Choice Modeling for Marketing in R

Course Report

Find detailed report of this course which helps you make an informed decision on its relevance to your learning needs. Find out the course's popularity among Careervira users and the job roles that would find the course relevant for their upskilling here. You can also find how this course compares against similar courses and much more in the course report.

Course Features

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Duration

4 hours

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Delivery Method

Online

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Available on

Limited Access

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Accessibility

Mobile, Desktop, Laptop

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Language

English

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Subtitles

English

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Level

Intermediate

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Teaching Type

Self Paced

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Video Content

4 hours

Course Description

People make choices every day. Every day, people make choices. People make choices every day about what products they want (such as orange juice and cars), who they vote for, how they get there. This information is crucial for retailers, product designers, and other professionals. Choice models are used to predict what options people will choose, and can be used to aid in product design decisions. This course will teach you how to organize and estimate choice models in R. It includes both real-world and survey-based choice analysis.

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Highlights

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Pedagogy

Top 30 Percentile

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Rating & Reviews

Top 30 Percentile

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Parameters

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Pedagogy

Acquire all major R Programming skills in this course for seamless integration into your daily life. Develop a versatile skill set, allowing you to confidently apply what you've learned in various practical scenarios, enhancing your daily experiences and overall proficiency. An exceptional course in R Programming, this stands out for its Self Paced learning approach. Learners have the flexibility to progress at their own speed, tailoring the experience to their individual needs.

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Rating & Reviews

This highly acclaimed course is among the top-rated in R Programming, boasting a rating greater than 4 and an overall rating of 5.0. Its exceptional quality sets it apart, making it an excellent choice for individuals seeking top-notch learning experience in R Programming.

Course Overview

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Virtual Labs

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International Faculty

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Post Course Interactions

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Hands-On Training,Instructor-Moderated Discussions

Skills You Will Gain

Prerequisites/Requirements

Intermediate Regression in R

What You Will Learn

Learn to analyze and model customer choice data in R

This course will teach you how to organize choice data, estimate choice models in R and present findings

Course Instructors

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Elea McDonnell Feit

Assistant Professor of Marketing at Drexel University

Elea is a marketing professor at Drexel University and a Senior Fellow of Wharton Customer Analytics. She uses analytics to understand people so that companies can make better decisions. She enjoys m...

Course Reviews

Average Rating Based on 3 reviews

5.0

100%

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