Data Monetization, Management, and Trends
Course Features
Duration
6 weeks
Delivery Method
Online
Available on
Limited Access
Accessibility
Mobile, Desktop, Laptop
Language
English
Subtitles
English
Level
Beginner
Effort
4 hours per week
Teaching Type
Self Paced
Course Description
Course Overview
International Faculty
Post Course Interactions
Instructor-Moderated Discussions
Skills You Will Gain
What You Will Learn
Learn how data can create better business processes, improve the customer experience, or be sold as an asset.
Learn how to analyze what an organization needs to do to respond to the future competitive risks posed by disruptive data-driven technologies.
Learn how to analyze what data monetization strategy a business should pursue based on its context, and the best practices for data security and digital ethics.
Learn how to identify the opportunities and challenges presented by new data sources and disruptive technologies.
Learn how to investigate the nature of the data life cycle, and the strategic and business implications of using different data architectures.
Course Instructors
Ignacio Charfolé
Head of Architecture, Governance and Big Data Development, Telefónica at IE University
Professor Rafael Ballester-Ripoll
Assistant Professor, Data and Computer Science at IE University