How to Start A Career in Digital and Web Analytics

This video course is designed to help individuals kickstart their careers as digital analysts in the field of digital marketing. The importance of data and digital analytics has never been greater, as companies like Google, Amazon, and Facebook spend significant amounts of money on digital advertising. Small businesses are also following suit, investing in search advertising, social media advertising, and email campaigns. In this course, you will learn about the different roles in digital analytics and web analysis, as well as the technical aspects such as optimization and experimentation. The career path of a digital analyst will be explored, along with tips for finding a job in this field. By the end of the course, you will have the skills and knowledge necessary to start your career in digital and web analytics.