Description

Sales representatives for medical devices are accountable for the sale of medical equipment to both private practice clinics and companies. The sales representative is responsible for finding potential clients and giving an informative demonstration of the device to those who show an interest. Like other sales positions the most effective medical device sales rep has excellent communication skills and an engaging persona, so that they can effectively answer the concerns and questions of prospective customers.

Sales representatives for medical devices typically have experience in the field of health care as well as a history of sales is a plus. Candidates who are successful undergo an extensive course of training. This training typically starts with a seasoned sales rep offering guidance, that may involve learning effective sales methods as well as the operation and function of medical devices that is being sold, as well as the understanding of the medical insurance policies. It is generally recommended that the candidate already has an established set of selling skills from previous experiences. Medical device sales representatives should keep up-to-date with the latest developments about medical technologies.

Like all sales rep tasks, selling medical devices requires a lot of interaction with potential and existing clients according to their schedules, which means that the hours of work are flexible. Most of the time the rep is assigned an area, and it is the rep's duty to attend numerous events and presentations as they can within the area of responsibility. This is why the job requires a significant amount of travel.

Roles & Responsibilities

As a Medical Device Sales Representative with 9+ years of experience in the United States, your main responsibilities include:

  • Build and maintain strong relationships with healthcare professionals, including doctors, surgeons, and purchasing managers, to promote and sell medical devices effectively.
  • Identify new sales opportunities by researching market trends, competitor analysis, and attending industry conferences.
  • Conduct product demonstrations and provide technical support to healthcare professionals to ensure proper usage and maximize customer satisfaction.
  • Collaborate with cross-functional teams, including marketing, customer service, and product development, to provide feedback and insights for product improvement and market expansion.

Qualifications & Work Experience

For a Medical Device Sales Representative job role, the following qualifications are required:

  • In-depth knowledge of medical devices and equipment to effectively communicate and demonstrate product features, benefits, and applications to healthcare professionals and prospective clients.
  • Strong sales and negotiation skills to build and maintain relationships with clients, identify opportunities, and achieve sales targets.
  • Excellent communication and interpersonal skills to effectively present information, address customer concerns, and provide after-sales support.
  • Self-motivation and the ability to work independently, as well as part of a team, to develop sales strategies, manage accounts, and stay updated on industry trends and competitor activities.

Essential Skills For Medical Device Sales Representative

1

Sales

2

Sales Strategy

3

Medical Technology

Skills That Affect Medical Device Sales Representative Salaries

Different skills can affect your salary. Below are the most popular skills and their effect on salary.

Clinical Research

30%

Sales Technique

2%

Customer Service

101%

Career Prospects

The role of a Medical Device Sales Representative is crucial in the healthcare industry, and with over 9 years of experience in the United States, professionals may consider exploring alternative roles. Here are following options to consider:

  • Clinical Specialist: A role involving in-depth knowledge of medical devices, providing clinical support and training to healthcare professionals.
  • Product Manager: A position focused on developing marketing strategies, launching new products, and conducting market research.
  • Sales Manager: A role that involves overseeing a team of sales representatives, setting sales targets, and developing sales strategies.
  • Business Development Manager: A position focused on identifying and pursuing new business opportunities, building partnerships, and expanding the market presence of medical devices.

How to Learn

The role of a Medical Device Sales Representative is expected to witness significant growth in the United States. According to recent data points, the market demand for medical devices is projected to grow at a steady rate, creating more opportunities for sales representatives in this field. Over the past 10 years, the job role has experienced a consistent increase in employment opportunities. With advancements in medical technology and an aging population, the demand for medical devices is estimated to surge, resulting in a promising outlook for the growth of this position in the future.