Advertising account manager are responsible for effectively managing all advertising accounts for their company. They participate in all aspects of advertising, from idea creation to development to advertising distribution. These managers work with advertising professionals to increase brand loyalty and build advertising accounts for their organization, as well as develop excellent business relationships with customers and external partners. Advertising account managers also use market research to help implement advertising campaigns in an efficient way. Generally, they report their progress to the advertising vice president in their department.Advertising account managers must demonstrate their leadership skills through motivating a group of advertising professionals to reach all company objectives in a timely manner. They share important account information with other managers, as well as use a personal computer to create advertising plans and detailed progress reports to be presented to executives. Advertising account managers also review market pricing reports on a regular basis to maintain a competitive edge, and retain current accounts. Additionally, one of their main responsibilities includes collaborating with sales managers within their organization on all major retail initiatives to form a more cohesive advertising concept.A bachelor's degree in advertising, marketing, or a similar field is required for this job. Previous experience - including in a managerial capacity - is generally required or preferred. Industry and leadership certifications may be beneficial. Advertising account managers must be organized individual that pay close attention to detail and possess strong analytical skills.

As an Account Manager in the Advertising field in Australia, the job role is projected to experience significant growth in the market. According to a 10-year analysis, there is an increasing demand for skilled professionals in this position. Based on the latest data points available from Google, there is a positive outlook for employment opportunities in the future. The expansion of digital advertising and the need for effective marketing strategies contribute to the projected growth of this position. With this trend, it is expected that a substantial number of employment opportunities will be available for Account Managers in the advertising sector in Australia.

How to Learn

As an Account Manager in Advertising with 0-3 years of experience in Australia, your main responsibilities include:<ul><li> Collaborating with clients to understand their advertising goals, target audience, and budget, and devising strategic advertising campaigns to meet their objectives.</li><li> Managing client accounts, ensuring timely delivery of advertising materials, and coordinating with internal teams to execute campaigns effectively.</li><li> Monitoring campaign performance, analyzing data, and providing insights and recommendations to optimize advertising strategies and maximize results.</li><li> Building and maintaining strong client relationships, addressing client concerns, and providing excellent customer service to ensure client satisfaction and retention.</li></ul>

Roles & Responsibilities

Average take home Salary for a Account Manager, Advertising in Australia is around $41551 per year

Salary Breakup

The advertising account manager is responsible for managing the effectiveness of the advertising accounts of their business. They are involved in every aspect of advertising, from concept creation through development and distribution. They collaborate with professionals in advertising to build the brand's popularity and establish marketing accounts within their organizations and also build strong business relationships with their customers and other external partners. Account managers for advertising also utilize market research to aid in the implementation of advertising campaigns in a timely method. They generally communicate their findings to the vice president of advertising within their department.

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Account Manager, Advertising

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