Digital Sales Executive

A digital sales executive is a person who presents ad agencies and marketing companies with digital, new media platforms. The platforms will present the companies' advertising campaigns and consumer outreach. In the past, most such outreach happened via television, radio, and print advertisements. The digital sales executive is selling and promoting similar platforms, except now they are usually internet-only ads, banners, videos, and the like.For a digital sales executive, a key component of his or her job is research. In order to be successful, the executive must be able to show data that correlates to user reach and response on digital sales campaigns. A good digital sales manager must be an outstanding communicator, verbally and in print. He or she must be able to give outstanding presentations using media tools to demonstrate the efficacy of sales and marketing campaigns.In addition to having outstanding interpersonal communications skills, a digital sales executive should also have a strong background in digital media and technology. He or she must have a strong understanding of existing and emerging platforms for presenting sales outreach and must be able to utilize them in an aggressive and flexible manner. Many companies will prefer individuals for this position who have at least a bachelor's degree in a related field. Most digital sales executives work regular business hours in an office environment, but they may also do field work to give presentations and pitch media services to potential new clients.

As a Digital Sales Executive with 0-3 years of experience in Canada, your main responsibilities include:

• Conducting market research to identify potential clients and prospects, and staying up-to-date with industry trends and competitors.
• Building and maintaining relationships with existing clients, providing them with ongoing support and addressing any concerns or issues.
• Developing and implementing effective sales strategies to meet or exceed sales targets, utilizing various digital marketing channels and tools.
• Collaborating with cross-functional teams, such as marketing and customer service, to ensure seamless customer experience and maximize sales opportunities.

For a Digital Sales Executive, the following qualifications are required:

• Proven experience in digital sales, with a track record of meeting or exceeding sales targets.
• Strong knowledge of digital marketing strategies, including social media marketing, search engine optimization, and email marketing.
• Excellent communication and negotiation skills to effectively engage with clients, understand their needs, and present suitable digital advertising solutions.
• Ability to analyze market trends and competitor activities to identify new business opportunities and develop sales strategies accordingly.

The role of a Digital Sales Executive is crucial in driving sales and revenue growth in the digital space. For individuals with 0-3 years of experience in Canada, there are several alternative roles to consider. Here are four options:

• Business Development Associate: A role that involves prospecting, building relationships, and closing deals to drive business growth.
• E-commerce Specialist: A position focused on managing and optimizing online sales channels, such as websites and marketplaces, to maximize revenue.
• Marketing Coordinator: A role that supports marketing initiatives, including campaign execution, content creation, and social media management, to generate leads and drive sales.
• Customer Success Manager: A position focused on ensuring customer satisfaction, retention, and upselling by building strong relationships and providing exceptional support.

According to Google, the projected growth for the Digital Sales Executive role in Canada is expected to be significant. Over the past 10 years, there has been a substantial increase in demand for professionals in this field. The job market for Digital Sales Executives is expected to continue to expand rapidly in the coming years. With the rise of digital technologies and online marketing, more companies are investing in digital sales strategies, creating numerous employment opportunities in the industry. The current data points suggest a promising future for individuals pursuing a career as a Digital Sales Executive in Canada.