Description

Vice-presidents of media services are responsible for leading the media services team of a company. They are accountable for the facilitation of marketing and social media efforts to boost the recognition of brands and increase loyalty to clients and increase satisfaction of customers.

They have great interpersonal skills that allow them to interact with clients, staff and suppliers. They build solid business relations with their clients, staff and vendors. Their main responsibility is to develop media services programs that improve the company's goals. Vice-presidents of media services oversee the creation of content and make sure that all media pieces conform to established guidelines and objectives of the company. They create strategies for media services and ensure that all goals are met in a timely manner and to the correct specifications. They are able to work with vice presidents in order to communicate important information about projects concepts, ideas, and thoughts. They can also operate on their own with little supervision since they are well-organized and attentive to the smallest details. They operate in a fast-paced environment, and utilize computers to answer internal and external requests. They are adept at social media, and use various software for implementing media solutions. They evaluate and approve communication initiatives.

An undergraduate degree from communications, marketing advertising, marketing, or a related field is necessary to be considered for this position. Experience in a previous media service capacity or in a managerial role could be beneficial. Media service certifications are an advantage.

Roles & Responsibilities

As a Vice President VP, Media Services with 9+ years of experience in the United States, your primary responsibilities include:

  • Oversee the development and execution of media strategies and campaigns across various channels, ensuring brand consistency and message effectiveness.You will be responsible for creating and implementing compelling media strategies that align with the company's goals, target the right audience, and maximize brand exposure.
  • Manage and lead a team of media professionals, providing guidance, training, and support to optimize performance and achieve business objectives.You will be responsible for building and leading a team of media experts, nurturing their skills, and empowering them to deliver outstanding results in line with company objectives.
  • Monitor and analyze media trends, audience behavior, and market dynamics to identify opportunities for innovation and stay ahead of the competition.You will stay up-to-date with the latest media trends and consumer behavior, conducting market research to identify potential growth opportunities and devise strategies to outperform competitors.
  • Collaborate with cross-functional teams, including marketing, sales, and creative, to develop integrated media plans that drive brand awareness, customer engagement, and business growth.

Qualifications & Work Experience

For a Vice President (VP), Media Services job role, the following qualifications are required:

  • Extensive experience in media management and strategy, with a deep understanding of the latest trends and technologies in the industry.
  • Proven track record of leading and executing media campaigns across various channels, including digital, social media, print, and broadcast.
  • Strong leadership abilities to effectively manage and inspire a team of media professionals, driving innovation and achieving business objectives.
  • Excellent communication and negotiation skills to foster relationships with clients, vendors, and media partners, ensuring the successful delivery of media services.

Essential Skills For Vice President (VP), Media Services

1

Organisation Management

2

Leadership Management

3

Decision Making

4

Time Management

5

Problem Solving

Career Prospects

The role of Vice President VP, Media Services is crucial in overseeing media operations and strategies. With 9+ years of experience in the United States, professionals in this field may consider exploring alternative roles. Here are following options to consider:

  • Director of Marketing: A leadership position that entails developing and implementing comprehensive marketing strategies to drive business growth.
  • Chief Communications Officer: A role focused on managing the organization's internal and external communications, ensuring effective messaging and brand reputation.
  • Digital Media Manager: A position involving the management of digital media campaigns, content creation, and optimization across various platforms.
  • Creative Director: A creative leadership role responsible for guiding the artistic direction of media projects, ensuring brand consistency and engaging visuals.

How to Learn

The job role of Vice President (VP), Media Services in the United States is projected to experience strong growth in the market. Over the past 10 years, there has been a significant increase in the demand for professionals in this role. According to recent data, the predicted employment opportunities for this position are expected to steadily rise in the future. With continuous advancements in the media industry and the need for effective media strategies, the role of VP, Media Services is anticipated to offer promising career prospects.