Description

General sales managers supervise the sales department of the business or company. They are usually responsible for recruiting and training sales staff as well as working with sales staff to ensure that they are meeting objectives and goals, assembling information of the team's sales performance to report to top management, and making sure that the business is earning sufficient revenue. Based on how big the company the general sales manager could be also responsible for marketing-related duties in general including strategizing or implementing effective strategies for sales.

A general sales manager job is not typically requiring an exact education level. However having a high school diploma or GED is strongly recommended and having a bachelor's degree in a field like business could be advantageous. General sales managers will typically require at minimum 5 years worth of experience in sales and a record of achieving or exceeding their sales targets. Management and leadership abilities are equally important.

General sales managers typically spends longer than 40 hours per week and frequently communicates with the upper management of the company. General sales managers typically serves as a link from the department of sales to other departments within the business.

Roles & Responsibilities

With 0-3 years of experience as a General Sales Manager in the United Kingdom, your main responsibilities include:

  • Managing a team of sales representatives, monitoring their performance, and providing continuous guidance and support. Ensure that your sales team is motivated, meeting targets, and equipped with the necessary resources to succeed.
  • Developing and implementing sales strategies to drive business growth and maximize revenue. Analyze market trends, identify potential new markets, and devise effective strategies to increase sales and expand the customer base.
  • Monitoring market competition, conducting sales analysis, and staying up-to-date with industry trends. Keep a pulse on the market, analyze competitors' strategies, and adapt sales techniques to maintain a competitive edge.
  • Building and maintaining relationships with key clients and identifying opportunities for upselling and cross-selling.

Qualifications & Work Experience

For a General Sales Manager job role, the following qualifications are required:

  • Proven track record of successfully leading and managing a sales team, achieving and exceeding sales targets consistently.
  • Strong business acumen and strategic thinking skills to develop sales strategies, identify market trends, and capitalize on business opportunities.
  • Excellent interpersonal and communication skills to build and maintain strong relationships with clients, stakeholders, and the sales team.
  • Ability to analyze sales data, identify areas of improvement, and implement effective sales strategies to drive revenue growth.

Essential Skills For General Sales Manager

1

Sales Strategy

2

Sales Technique

3

Leadership

Skills That Affect General Sales Manager Salaries

Different skills can affect your salary. Below are the most popular skills and their effect on salary.

Business Development

7%

Leadership

10%

Career Prospects

As a General Sales Manager with 0-3 years of experience in the United Kingdom, there are several alternative roles you can consider. Here are following options to explore:

  • Sales Representative: A position that involves actively selling products or services, building client relationships, and meeting sales targets.
  • Business Development Executive: A role focused on identifying new business opportunities, expanding the customer base, and nurturing partnerships to drive revenue growth.
  • Account Manager: A position that involves managing existing client accounts, providing exceptional customer service, and upselling or cross-selling products or services.
  • Sales Operations Coordinator: A role that supports the sales team by managing sales data, coordinating sales activities, and optimizing sales processes for improved efficiency.

How to Learn

The General Sales Manager role in the United Kingdom is expected to witness steady growth in the market. Over a 10-year analysis, it is projected to experience a rise in demand due to increasing business opportunities and sales targets. With a dynamic and evolving market, this position is likely to offer ample employment opportunities in the future. Google search confirms the importance of General Sales Managers in driving revenue and achieving sales objectives. As the market continues to expand, the need for skilled professionals in this role is anticipated to increase, ensuring a promising outlook for employment prospects.