Description

Account executives for sales are accountable for managing and maintaining customer accounts. Their primary goal is to find and win new business for the company. Based on the company they work for sales account managers can concentrate on either creating new businesses or maintaining the existing customers.

Sales account executives are required to present sales pitches to prospective clients using methods like in-person communication, phone calls and video conference. They should be able to establish a rapport with potential clients as well as effectively negotiate and convince others. Beating obstacles and objections is a different aspect of the job for the sales executive. A significant portion of the job of a sales account executive could involve making "cold calls," or contacting people who haven't expressed an interest in the company. They should be proficient in dealing with objections and offering acceptable counter-offers.

When a sale is completed Sales account executives remain in contact with the customer throughout the process of signing and afterwards, to ensure that they maintain an ongoing relationship with the client. Customer retention is a crucial aspect of their job and they need to ensure that the client feels valued to ensure an ongoing relationship and keep an ongoing relationship.

A master's degree in marketing or related fields may be required for this job. Experience in sales is typically preferred.

Roles & Responsibilities

As a Sales Account Executive with 0-3 years of experience in India, here are some main responsibilities:

  • Generating leads and prospecting potential clients in the market.
  • Developing and maintaining strong relationships with customers to increase sales.
  • Conducting product demonstrations and presentations to clients.
  • Negotiating and closing deals to meet sales targets.

Qualifications & Work Experience

Major educational qualifications required for Sales Account Executive are:

  • Bachelor's degree in marketing, business or a related field
  • Experience or additional education may be preferential
  • Certain fields might require additional certifications or licenses
  • Current and comprehensive knowledge of the company's offerings and market developments
  • The desire and drive for managing multiple clients while searching for new opportunities
  • Excellent written and verbal skills for communication
  • Able to comprehend the needs of clients and manage negotiations
  • Strong time management skills
  • Computer proficiency, specifically MS Office and CRM software

Essential Skills For Sales Account Executive

1

Accounting

2

Sales

3

Business Development

4

Management Accounting

5

Customer Relationship Management

Skills That Affect Sales Account Executive Salaries

Different skills can affect your salary. Below are the most popular skills and their effect on salary.

Accounting

17%

Sales

125%

Business Development

16%

Management Accounting

16%

Customer Relationship Management

17%

Career Prospects

Some Alternative job roles available for Sales & Marketing Assistant are:

  • Senior Marketing Coordinator: Implements strategic marketing plans, coordinates campaigns, and oversees the execution of marketing initiatives.
  • Lead Marketing Coordinator: Leads a team of marketing professionals, develops marketing strategies, and oversees the implementation of marketing campaigns.
  • Director of Marketing: Sets marketing objectives, oversees marketing activities, and leads the development and execution of comprehensive marketing strategies.
  • Senior Director of Marketing: Provides strategic leadership, manages marketing teams, and executes high-level marketing strategies to drive business growth.

How to Learn

The Sales Account Executive role in India is projected to experience strong growth in the market. According to a 10-year analysis, this job role is expected to witness significant expansion, in line with the overall economic growth of the country. Google's latest data points suggest that there will be a surge in employment opportunities for Sales Account Executives in the future, indicating a promising outlook for this profession. This growth is attributed to the increasing demand for sales professionals in various industries, as companies aim to expand their customer base and drive revenue.