Description

The corporate communications manager is responsible for overseeing the company's communications. They are accountable of reviewing and approving corporate statements and also for the creation of corporate communications. They also oversee public relations efforts and create alliances with other agencies to help both organizations achieve their goals. Their primary responsibilities include managing media inquiries, overseeing the organization's social media initiatives and making sure the business is in tune with the latest trends in marketing. They also create campaigns' content, write news releases and assist in helping simplify technical issues for consumers.

Corporate communications managers work in a an environment of teamwork together with other professionals in the field of communications However, they also have to work independently with little supervision. Managers of corporate communications also develop close relationships with journalists and media outlets and must offer rapid responses to media and customer inquiries. They also take part in meetings of the company to discuss communication strategies and create talks for executives as well as technical managers.

An undergraduate degree from communication or public relations or in a related field is required to be able to perform this job. Experience in a similar role could be beneficial and so is previous management experiences. Corporate communications managers must have outstanding interpersonal skills to interact with staff members and also with clients and business partners.

Roles & Responsibilities

As a Corporate Communications Manager with 6-9 years of experience in the United Kingdom, your main responsibilities include:

  • Developing and implementing strategic communication plans to enhance the organization's reputation and maintain positive relationships with stakeholders.
  • Creating and managing internal and external communication materials, including press releases, newsletters, and social media content.
  • Overseeing crisis communication strategies and acting as a spokesperson during challenging situations.
  • Collaborating with senior executives to align communication efforts with the company's goals and objectives, ensuring consistent messaging across all channels.

Qualifications & Work Experience

For a Corporate Communications Manager role, the following qualifications are required:

  • Excellent written and verbal communication skills to effectively create and deliver corporate messages, press releases, and other communication materials.
  • Strong strategic thinking and problem-solving abilities to develop and implement integrated communication plans that align with the company's objectives.
  • Extensive knowledge of media relations and experience working with journalists to handle media inquiries and coordinate interviews.
  • Exceptional interpersonal skills to collaborate with various stakeholders, including senior executives, employees, and external partners, to ensure consistent and cohesive messaging across all channels.

Essential Skills For Corporate Communications Manager

1

Leadership Management

2

Marketing Management

3

Communication

Skills That Affect Corporate Communications Manager Salaries

Different skills can affect your salary. Below are the most popular skills and their effect on salary.

Public Affairs

9%

Career Prospects

The role of a Corporate Communications Manager is essential for effective communication within an organization. With 6-9 years of experience in the UK, professionals in this field have various alternative roles to explore. Here are following options to consider:

  • Public Relations Manager: A position that focuses on managing and building relationships with external stakeholders, including the media, to create a positive brand image for the organization.
  • Marketing Manager: A role that involves developing and implementing marketing strategies to promote products or services, conducting market research, and overseeing advertising campaigns.
  • Employee Engagement Manager: A position dedicated to fostering a positive work culture, improving employee satisfaction and retention through effective internal communication and engagement initiatives.
  • Social Media Manager: A role that involves managing the organization's social media presence, creating engaging content, and implementing social media strategies to enhance brand visibility and engagement.

How to Learn

The role of Corporate Communications Manager in the United Kingdom is projected to witness significant growth in the market. Over the past 10 years, this job role has experienced strong expansion, with increasing importance placed on effective corporate communication strategies. With the rise of digital media and globalization, businesses have recognized the need for skilled professionals to manage their communications. As a result, the demand for Corporate Communications Managers is expected to continue growing in the coming years. This trend is likely to create numerous employment opportunities, providing a promising outlook for those looking to pursue a career in this field.