How to Become an Entrepreneur: From Design Thinking to SWOT Analysis

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Learn Path Description

Find out how innovation and entrepreneurship affect society and global businessWhat’s the key to being a world-leading entrepreneur? This ExpertTrack blends theory and practice to enhance your understanding of sustainable innovation and entrepreneurship. You’ll have the opportunity to examine the tools needed to set up your own venture – or to bring an innovative and entrepreneurial vision to an existing organisation. You’ll have a chance to learn how to create value, how to manage innovation and how to tackle the challenges facing new business ventures. And you’ll find out how to recognise the structural changes that lead to entrepreneurial opportunities and innovation by drawing on your own experiences, using case studies and real-life examples. Learn the business benefits of social entrepreneurship Social entrepreneurs don’t just make businesses more successful – they help make the world a better place. You can find out how to create social value through innovation and ‘intrapreneurship’ – the practice of acting like an entrepreneur to be a better leader and problem-solver. Discover how business ethics can supercharge your startup What are the challenges and issues of being more ethical in business? From the gender balance and entrepreneurship in different cultures to fostering a more ethical workplace, you’ll discover the strategies, innovation management and types of innovation required to build a more future-minded organisation. FAQs: Will this ExpertTrack cover how to do a SWOT analysis? A SWOT analysis is used to assess a company’s position before you decide on a new strategy. It examines four aspects of a business: strengths, weaknesses, opportunities, and threats. It can help you make the most of an organisation’s resources, allow you to plan competitive strategies – and reduce the chances of failure. You’ll learn how to use these as part of this ExpertTrack. 
 

Skills You Will Gain

Courses In This Learning Path

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Total Duration

2 weeks

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Level

Beginner

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Learn Type

Certifications

Uncovering Your Entrepreneurial Potential

What are the keys to success for entrepreneurs, not only in the workplace but in life?

This course explains how to become an entrepreneur by focusing on the entrepreneurial approach. Entrepreneurial mindset is useful in many contexts, not only for starting your own business.

This course will challenge your ideas on innovation and entrepreneurship, and show you how to benefit others and yourself through entrepreneurship strategies. There are many ways to approach innovation and entrepreneurship at work.

Additionally, you will have the opportunity to identify your entrepreneurial strengths and learn how they can be applied to create economic and/or social value.

This course will help you to apply the fundamental concepts of entrepreneurship, including tasks, processes and outcomes.

This will allow you to see the different types of entrepreneurs as well as the connections between innovation and entrepreneurship.

Learn the difference between an Intrapreneur and an Entrepreneur. Also, discover how Intrapreneurs are proactive and self-motivated, action-oriented, and have strong leadership and problem solving skills.

This course will help you understand the importance of intrapreneurs for social entrepreneurship and the creation of new ventures.

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Total Duration

2 weeks

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Level

Beginner

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Learn Type

Certifications

Creativity and Innovation: Their Role in Becoming an Entrepreneur

What is the difference between innovation and creativity? How can they help you become an entrepreneur? This course will teach you how to identify and evaluate the best ways to create business ideas. This course will help you identify, harness and encourage innovation through effective creative processes. The course will allow you to explore all aspects of ideation, from brainstorming to the ingenuity process and thinking outside the box. Learn how to perform a PESTLE analysis. This is a framework that allows you to identify the key factors (Political Economic, Social, Technological and Legal) that influence an organisation from the exterior.

This course will introduce you to the concept of design thinking. Design thinking provides a framework for innovation and allows innovators to work together to agree on the key elements that will lead to success. What is the process of innovation? This course will examine the types of innovation (sustaining and disruptive, incremental, radical and incremental), as well as who and how innovation happens. Learn how to manage innovation and overcome resistance.

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Total Duration

2 weeks

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Level

Beginner

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Learn Type

Certifications

Implementing Your Business Ideas: From Risk Identification to SWOT Analysis

Are you looking to start a business? Do you have an idea for a startup? This course will show you how to transform your idea into a viable business. Through this course, you will learn how to critically analyze your potential markets and assess the feasibility of your ideas. You will also gain insight into various business management tools.

The course will equip you with the skills to launch your business idea from the critical implementation steps to the awareness of competition and demand. This course will help you understand what makes a business opportunity great and how to exploit it. The course will also help you identify potential risks and how to mitigate them.

You'll also need to consider the people you will need in your team in order to make your opportunity a success.

The Business Model Canvas (BMC) allows you to quickly and easily communicate your business idea. This document is a one-page summary that will help you understand the basic elements of a product or business, and allow you to organize your ideas in a cohesive way. We'll also discuss other strategic management tools that visionaries, game-changers, and challengers use.

This course will show you how to conduct thorough research before your launch. The course will teach you how to conduct market research, competitor analysis, and a SWOT analysis (identify weaknesses, opportunities and threats related business competition or project plan) to help you evaluate your business or give feedback on a peer's proposal.

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Total Duration

2 weeks

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Level

Beginner

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Learn Type

Certifications

Success and Failure in Entrepreneurship: Discover the Key to Business Success

What does success look like when you launch a startup? How can you predict failure?

This entrepreneurship course will allow you to identify the characteristics of successful entrepreneurs and the reasons they fail.

By studying the success of startups in transition and developing countries, you will be able to understand how to think about business startup innovation and entrepreneurship in various contexts.

The course will also allow you to assess the success or failure of the business opportunity that you have created in the previous course.

You must understand the value of failure if you are looking to start your own business.

This course will provide an in-depth analysis of entrepreneurial success and failure. It will also examine business failure statistics.

What is the biggest reason startups succeed? This course will explore this question in depth.

We'll examine what makes entrepreneurs succeed or fail. Also, we will look at different economic environments and business models, review case studies, and discuss the factors that lead to business success.

The fundamental question is: Is the entrepreneur ultimately responsible to a startup's success?

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Total Duration

2 weeks

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Level

Beginner

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Learn Type

Certifications

Green Innovation and Business Ethics: The Future of Entrepreneurship

How can entrepreneurs innovate in the future? What are the challenges facing entrepreneurs and innovation? This course will help you to understand the current issues and to identify the key factors that will make your journey as a successful entrepreneur. You'll learn how to combine theories and practices to create positive change in society. Through critical thinking, you'll learn how to integrate ethics into entrepreneurship. You'll also learn how to create an entrepreneurial environment that is supportive of your values and goals by studying different cultural perspectives on entrepreneurship. You'll learn about innovation strategies, innovation management, and the types of innovation. This will help you to understand the challenges and issues of being ethical in business, from gender parity and entrepreneurship across cultures to creating a more ethical work environment. It's vital that eco innovation (or green innovation), is a key driver of business success. All aspects of sustainable innovation are important in business, from the current market to the competitive landscape.

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